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Get the facts you need to know about the new 2012 Fiat 500. For consumers who are wondering if this Italian-bred mini car lives up to the hype that has surrounded it over the last year, read on. Dealerships like Fiat of Scottsdale have seen a huge influx of local residents stop by simply out of curiosity. And now, following an advertising campaign featuring Jennifer Lopez, America’s curiosity has peaked.

The 2012 Fiat 500 is giving vehicles like the Smart ForTwo, VW Beetle and Mini Cooper some stiff competition. Subcompact cars have become incredibly popular because of their unique styling, money-saving fuel efficiency and convenient petite sizing. The 500 was the very first “city car” of its kind when it was introduced in the 50s; now it has regained its crown as the ultimate, one-of-a-kind city car in an age of rabid urbanization.

Why is the 2012 Fiat 500 so popular? And is its popularity well earned? Many critics believe that the answer to this is yes. When you look past the commercials of J. Lo dancing on the top of its red tri-coat painted roof, you’ll see a legendary vehicle that combines tasteful Italian artistry and automotive excellence. Phoenix Fiat dealers in Scottsdale state that the 500 has received a long list of honors including: a 2012 IIHS Top Safety Pick designation, Men’s Journal “Gear of the Year” award, 2010 Green Car of the Year title, 2011 Fleet World Honors Best City Car award and much more.

What differentiates the 2012 Fiat 500 from the Mini Cooper? The German “British” Mini is the 500’s primary European rival, and for many years it was the top supermini Euro car. Now, the Fiat 500 is swaying consumers with its distinctive retro styling, impressive 38 mpg highway, affordable pricing and “big-car” feel. Fiat of Scottsdale believes that the 500 has gained much of its popularity from its spacious feel and low price tag. It is over $4,600 less than the Mini and has more head, leg and shoulder room than the Mini. On top of this, it has a sportier feel with a turning radius that is 3 feet tighter than the Mini Cooper.

Important 2012 Fiat 500 Specifications

• Models: Fiat 500 Pop, Sport & Lounge
• Fuel Injection: Sequential, multi-port, electronic, returnless
• Power & Torque:  98 pound-feet of torque at 4,000 rpm and 101 bhp at 6,500 rpm
• Emission Controls: Dual three-way catalytic converters, heated oxygen sensors and internal engine features
• EPA Fuel Economy (City/Hwy): 30/38 with 5-speed manual and 27/34 with 6-speed automatic
• Steering: Power rack and pinion with electric power steering (EPS) column
• Turning Diameter (curb-to-curb): 30.6 feet

Arizona residents from all over the Valley can see the 500 at Fiat of Scottsdale’s new, state-of-the-art Fiat studio today. While they are a premier Phoenix Fiat dealer in Scottsdale, they also serve cities including Avondale, Mesa, Tempe, Glendale, Peoria and more.